"Hopefully we'll get some nice footage or coverage in the Olympics and open people's eyes to the sport," Skelton said. "A lot of times when people say 'BMX' they think of BMX with the big number plates, a paper-route kid with a BMX bike. The sport has grown a lot since then."
http://www.courierpress.com/news/2007/may/25/bmx-has-come-long-way/&cid=0&ei=85lWRu61O5GC0gHNw4nQDQ